Alex Gold

Custom software, built by hand,
for small businesses.

I'm a one-person studio. I build web applications, internal tools, and automations for founders, agencies, and operators who'd rather have something that fits their work than wrestle with another off-the-shelf product.

What I build

  • Public-facing websites

    Marketing sites, landing pages, and storefronts — the side of your business the world actually sees.

  • Custom web applications

    Tailored to your workflow, not bent around someone else's product.

  • Internal admin tools

    Dashboards, client portals, reporting — the quiet software that runs a business.

  • Business automation

    Replace the spreadsheets, copy-paste, and email chains with software that just does it.

How I work

Fair, transparent pricing

Hourly or flat-fee, agreed up front. You'll never see a surprise invoice.

Quick turnaround

Most projects ship a working v1 in days or weeks, not months. Real software, not slide decks.

Direct communication

You talk to the person writing the code. No account managers, no handoffs, no calendar tag.

Built to last

Clean, maintainable code that you — or another developer — can read and extend a year from now.

Client Testimonials

This is where most sites put testimonials. If you're reading this, you probably already heard about me from someone you trust — which is worth a lot more than any quote I could stick on a wall.

Get in touch

Working on something?
Shoot me your idea and I'll get back to you in the next day or so.